// The Studio
Los Angeles · Est. 2022

Remote CNTRL is a brand strategy and marketing studio built around a simple premise: the best work happens when the person doing the thinking is the same person doing the doing.
No hand-offs. No layers. No surprises.
Founder & Director
Josh
Gross
Brand Strategy & Marketing Director
Based
Los Angeles, CA
Experience
15+ years
Specialties
CPG, Hospitality, Fashion, eCommerce
Contact
Built on director-level thinking.
Without the overhead.
Josh Gross has spent 15+ years in brand strategy and marketing — not as a consultant observing from the outside, but embedded at the director level, inside the room where decisions get made.
His career spans some of the most recognized names in CPG, hospitality, fashion, and eCommerce: Hershey's, KitchenAid, Malin+Goetz, Once Upon A Farm, Rael, and Bahia Hotel & Beach House, where he has served as fractional marketing director for eight consecutive years.
Remote CNTRL Studio is built on the belief that brands of every size deserve access to senior strategic talent — and that the traditional agency model, with its layers of account management and inflated overhead, isn't the best way to deliver it.
The studio operates as an intentionally small, high-trust practice. Clients work with Josh directly — on strategy, on creative direction, on content, and on digital — from first conversation to final deliverable.
That's the lens Josh brings to every engagement. Whether it's a Fortune 500 campaign or a brand launch from scratch, the question is always the same: what does this brand stand for, and is its marketing actually reflecting that?
The answer almost always reveals a gap — between positioning and execution, between what a brand believes about itself and what the market actually perceives. Closing that gap is the work.
15+ Years
Brand Strategy
Positioning, architecture, voice, and long-term brand building across consumer and B2B categories.
Content & Creative
Content Development
Strategy-led content across editorial, social, short-form video, campaign creative, and production.
CPG · Hospitality · Fashion
Category Experience
Deep fluency in the categories that demand the most from brand — CPG, premium hospitality, fashion, and direct-to-consumer eCommerce.
Web & Digital
Digital Presence
Site strategy, UX, copywriting, and development — building digital experiences that reflect the brand and convert the audience.
Fractional Leadership
Embedded Engagements
Long-term fractional director relationships that function like a true internal hire — with the flexibility of an agency model.
Growth
Revenue Strategy
Identifying and activating revenue streams — both optimizing what exists and developing what's next.
If you're building a brand that deserves to be taken seriously — or repositioning one that's been playing it too safe — we'd like to be part of it.
Every engagement starts with a direct conversation. No pitch, no deck, no theater. Just an honest exchange about where you are, where you want to go, and whether we're the right fit.
Get in Touch
